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Healthcare Marketing Services

Why IMA

About IMA Healthcare Marketing

What We Do
IMA is experienced in all aspects of internet marketing, including website design, content creation, link building, and search engine optimization ( SEO ). Physicians and other healthcare professionals require specialized internet marketing plans. Our team focuses specifically on the healthcare market and creates websites dedicated to medical facilities, physicians, and doctors. Reputation and professionalism are both important to healthcare facilities. Here at IMA, we help you obtain new patients with a web presence. The internet is the number one source of information and this is especially true for individuals seeking a physician. Merely having a website for your healthcare facility does not ensure you will reach the desired clientelle. We utilize SEO techniques to make your physician website the dominate source of information within your practice area and geographic location.

Our Team
IMA employs website design professionals with over 10 years of experience. Our designers are knowledgable in all aspects of website design and work closely with your marketing team to ensure your vision is accomplished. Creating the design and layout of your healthcare facility website is the first step to building a web presence. Second, our team of professional writers will assist you in the content creation for your website. Our writers also have in excess of 10 years experience creating search engine optimized content. This is one of the key components to your website's success. The written information on your physician website must be interesting and informative for your site visitors but at the same time it must also be optimized for optimal rankings in the search engine results. For this reason, our team of writers works closely with the SEO team. IMA's SEO specialists have 5 years of experience. During this time, they have optimized more than 100 sites to rank in the top 3 organic Google search results for multiple keywords. This is the final step in building a healthcare facility web presence. Our team of SEO professionals will review your site, enhance the keyword density, optimize meta tags, review the html code, and begin the link building process. Search engine optimization is an ongoing process and must be monitored at regular intervals to ensure continued placement in the top search engine results.

Why does your healthcare facility need a professional?
We are well aware of the multiple resources available for free websites but as we all know, nothing is truly free. Some of the major pitfalls for free websites are:

Advertisements are typically placed on your site and you do not receive any of the ad revenue.
Most free sites are subdomains which are difficult, if not impossible, to optimize for high search engine rankings.
Your are limited in the design of the website and must choose from predefined templates which means your site will not be unique or reflect your particular vision

When you choose IMA to create your web presence, we eliminate all of these problems. You can choose the number, if any, and design of any advertisements placed on your site, your receive all the revenue from those ads, your healthcare facility has its own domain, and the website design is customized to reflect your practice area. As a professional, you need to reflect a particular image. The design of your site along with the content and navigation, determine the success of your website. Would you use a home video for a television commercial? Or even consider printing business cards at your office? Probably not! You must also view your website in this same way. It is a reflection of your professionalism. Therefore, it is essential that you demand the best! IMA is the best and will strive to ensure that your ROI is maximized through your physician website.

Contact us today to receive your free consultation and begin building your healthcare facility web presence.

Serving all 50 states with local Yadkin, Wilkes, Surry, Davie, Forsyth, Iredell, Stokes, Rowan, Durham, Wake, Guilford, Randolph, Mecklenburg, Buncombe County North Carolina. Including the cities of Raleigh, Durham, Charlotte, Asheville, Wilmington, Greenville, Winston Salem, and Greensboro NC.